This preview has intentionally blurred sections. Sign up to view the full version.View Full Document
Unformatted text preview: o Families have less money o Few movie theatres in the suburbs • The anti-communist “witch hunts” of the 1940s and 1950s give Hollywood a bad name. • The arrival of popular TV in the 1950s gives movies a serious competitor. • The invention of VCRs in the 1970s means you don’t have to go the theatre anymore. • And yet movies survived o Movies are a bigger business than they were before all these things The Business of Movies • The average major studio movie costs about $70 million to make, including marketing. • 80%-90% of new movies do NOT make a profit at the box office. • Studios use several other sources of revenue to make up this shortfall. o Video and DVD sales and rentals (50% of all domestic film income) o Distributing films in foreign markets...
View Full Document
This note was uploaded on 04/10/2011 for the course SPEECH 2050 taught by Professor Staff during the Fall '10 term at Georgia State.
- Fall '10