Harvey Norman Holdings Limited Contemporary Analysis.docx -...

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Harvey Norman Holdings Limited Contemporary Analysis 1
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Executive Summary The following report is a contemporary analysis of Harvey Norman Holdings Limited with the main focus on strategic analysis and research of the contemporary trends in the retail industry. The well-thought-of and extensive research is based on strategies and the initiatives to sustain the growth of the company; and the report also deliberates the present position and performance of Harvey Norman Holdings Limited in relation to the retail industry’s contemporary trends. The report then discusses the current position of Harvey Norman Holdings Limited in the industry, the swot analysis of the firm and how the company has responded to the main contemporary trends. 2
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Table of Contents Title page ---------------------------------------------------------------------------- 1 Executive summary ---------------------------------------------------------------------------- 2 Introduction --------------------------------------------------------------- ------------- 4 Aim ---------------------------------------------------------------------- ------ 4 Discussion ---------------------------------------------------------------------- ------ 4 The Strengths of Harvey Norman Holdings Limited -------------------- - 4 Weaknesses of Harvey Norman Holdings Limited -------------------- - 5 Opportunities -------------------- - 6 Threats -------------------- - 7 Conclusion ---------------------------------------------------------------------------- 8 Recommendation---------------------------------------------------------------------------- 9 References ---------------------------------------------------------------------------- 9 3
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Introduction Harvey Norman Holdings Ltd is a Public Firm that is graded number 121 out of the top 2000 corporations in Australia. The firm produces the middle-of-the-road income from the other store based trade in Australia industry. This year 2018, the firm produced a total revenue of $3,234,463,000 with sales and other revenue. Harvey Norman Holdings Ltd employs 5420 people in Australia including employees from all affiliates under the company's control (IBIS world, 2018). The Harvey Norman Holdings Limited is one of the top companies in its industry. Harvey Norman Holdings Limited upholds its leading place in the market by cautiously examining and reviewing the SWOT analysis. SWOT analysis a vastly collaborative process and necessitates effective management among numerous departments inside an organization like – marketing, finance, operations, management data systems and strategic planning. Aim The aim of this report is to identify the strategies that a company can use to feat external opportunities, counter threats, and shape on and keep Harvey Norman Holdings Limited assets, and eliminate its weaknesses. Discussion 4
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The Strengths of Harvey Norman Holdings Limited (Harvey Norman SWOT Analysis, Competitors & USP, 2018 ) Harvey Norman Holdings Ltd as one of the best firms in the industry, has various strength that support it to succeed in the marketplace. These strengths not only aid in protecting its place in the industry but also aids in venturing new markets. Some of the strengths of Harvey Norman Holdings Ltd are as follows- Dependable suppliers – It has a well develop base of dependable supplier of fresh material thus allowing the firm to overcome any stock chain blockages.
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