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Unformatted text preview: Sarah Anderson Consumer Behavior Written Assignment Ch. 16 David Smith Written Assignment: (10 Points) Prepare and submit answers to the four case questions for Chapter 16 Case on page 316. 1.) Communication is extremely important in this industry because there are so many workers in so many different areas of jobs. In order for everything to run smoothly as a business, communication is important. It is key to communicate different information, concerns and things that may come up to all employees in order for things to run as smooth as possible. Communication is complex within this business due to the huge amount of employees there are, within all of the different locations. 2.) For things that are not as important and do not need to be addressed asap, I would say e-mail would be appropriate. I would also say it would be appropriate to use e-mail as a way as sending quick messages about any ideas, and non-urgent information about customers or the specific hotel. It would not be appropriate to rely on e-mail as means to get immediate responses, and to address important...
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This document was uploaded on 04/12/2011.
- Spring '09
- Business Ethics