Final November 9

Final November 9 - experience. Wal-Marts relationship to...

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November 9, 2009 Review: CCC OASDI (Social Security) Fordism v. Post-Fordism Wal-Mart’s history is quintessentially Post-Fordist. It also coincides with the post WWII growth of the suburbs, new location of retail centers, and the drive-in culture. Wal-Mart is founded in Bentonville, Arkansas. Why is this important? 1. Unlikely birthplace due to hostility of the rural south to chains -67-8 2. Mom & Pop store mentality absorbed by Wal-Mart culture, the melding of patriarchy means lower wages for women expected 3. Walton’s personality as symbol : “The secret of successful retailing is to give your customers what they want," Sam wrote in his autobiography. "And really, if you think about it from the point of view of the customer, you want everything: a wide assortment of good quality merchandise; the lowest possible prices; guaranteed satisfaction with
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what you buy; friendly, knowledgeable service; convenient hours; free parking; a pleasant shopping
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Unformatted text preview: experience. Wal-Marts relationship to its suppliers reshaped the global market for consumer goods. Three trends: 1. Power shift from manufacturers to retailers- UPC 2. Rise of global manufacturers 3. Power of consumers in shaping product choices 109 The discount revolution starting in the 1960s featured self service, efficient operations and lower margin per item. These companies also use computerized current inventory reports and automated distribution centers. Wal-Mart, Jobs, and the Supply Chain The retail boom in America creates a simplified management structure fewer middle strata jobs, much greater numbers of lower strata jobs. See Tables p. 147-150 Role of government in this expansion: 1. Many Wal-Mart employees use public assistance programs-155 2. Wal-Mart uses/demands state and local tax breaks to locate its stores-158...
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Final November 9 - experience. Wal-Marts relationship to...

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