This preview has intentionally blurred sections. Sign up to view the full version.View Full Document
Unformatted text preview: Selecting the Target Market(s) Developing Specific Marketing Program Objectives & Strategies Positioning Strategies Product & Service Strategies Distribution Strategies Pricing Strategies Promotion Strategies Developing Marketing Action Plans Product & Service Plans Distribution Plans Pricing Plans Promotion Plans Implementing the Marketing Plan Controlling the Marketing Plan Appendix...
View Full Document
This note was uploaded on 04/15/2011 for the course BUSI 6240 taught by Professor Staff during the Spring '08 term at North Texas.
- Spring '08