MEASURING FINANCIAL PERFORMANCE
Assume you have developed and tested a prototype electronic product and are about to
start your new business.
You purchase pre-programmed computer chips at $70 per unit.
Other component costs include: plastic casings at $15 per unit and assembly hardware
at $5 per unit.
Direct labor costs are $15 per hour and three units can be produced per
You intend to sell each unit at a 50 percent mark-up over the total costs of
producing each unit.
The plan is to produce 500 product units per month in January,
February, and March.
Sales are expected to be: 200 units in January, 400 units in
February, and 800 units in March.
Calculate the dollar amount of sales revenue expected in each month (i.e., January,
February, and March) and for the first quarter of the year.
Direct labor ($15/3)
Mark-up = $95(1.5) = $142.50
200 units x $142.50 =
400 units x $142.50 =
800 units x $142.50 = $114,000
Prepare a cost of production schedule for January, February, and March.
Cost of Production Schedule:
C. Prepare a cost of goods sold schedule for each of the three months and for the first
quarter of the year.
Using your cost of goods sold estimates and the sales revenues