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Unformatted text preview: one alternative despite reasons favoring another Insufficient justification effect reduction of dissonance by internally justifying ones behavior when external justification is insufficient Self-perception theory the theory that when we are unsure of our attitudes, we infer them much as would someone observing us, by looking at our behavior and the circumstances under which it occurs Overjustification effect the result of bribing people to do what they already like doing; they may then see their actions as externally controlled rather than intrinsically appealing Self-affirmation theory a theory that (a) people often experience a self-image threat, after engaging in an undesireable behavior; and (b) they can compensate by affirming another aspect of the self. Threaten peoples self-concept in one domain, and they will compensate either by refocusing or by doing good deeds in some other domain...
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- Fall '08
- Social Psychology