KFC Web Study - Wannakeeree Wanichapol Cultural Web...

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Unformatted text preview: Wannakeeree Wanichapol Cultural Web Assignment International Business January 25, 2011 In the present, there are many companies who decided to create websites for their own company. The Internet has become a part of human activity. Most of businesss activities are done by the Internet. The business world today is more globalized than the in past. The interenet has become a significant tool for companies to develop their marketing plan. However, every country has its own culture, and the culture barier is subject of concern for the company. According to the cutural web assignment, I decided to use Thais KFC and Americans KFC as an example for the cultural differences. KFC has expanded their business in to Thailand. Thais KFC has created their own website which is totally different from the Americans KFC. The KFC in Thailand has to develop and their product to be able to blend with Thais culture. Most of the menus Thailand has to develop and their product to be able to blend with Thais culture....
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This note was uploaded on 04/17/2011 for the course ECO 101 taught by Professor Tyler during the Spring '11 term at Southern Oregon.

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KFC Web Study - Wannakeeree Wanichapol Cultural Web...

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