BUS 235 -- Week3 Assignment

BUS 235 -- Week3 Assignment - Retail Stores 1 What my Local...

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Retail Stores 1 What my Local Grocery Store has to Offer Ashley Dyal Mr. Vasquez BUS 235 November 29, 2010
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Retail Stores 2 What my Local Grocery Store has to Offer The local store that was chosen for this assignment was my local grocery store. The name of this store is Sweetbay Supermarket. These supermarkets are found in the Central Florida area, but the one I am talking about in particular is in the center of my local town Belleview. Their motto is “Fill your cart for less” and I do think this motto is met on a regular basis thanks to the great marketing put forth by Sweetbay. The location for this Supermarket is in the downtown area of a close town. It is on a corner where several main roads connect, so it makes it very convenient to get to. There is also a light at both entrances, thus making getting in and out not as much of a hassle as it might be in some of the other stores locally. Sweetbay is your average grocery store. It main customers are that of the low to moderate income family, groups or persons of the local area. The supermarket strives to be the lowest priced in the neighborhood in order to keep business steady and prices at the everyday low. Almost every week there is some sort of “Sweet deal sale,” where they mark down their already low prices. What is great about this supermarket is just because they have great prices on their foods and general household merchandise does not mean that the quality
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This note was uploaded on 04/18/2011 for the course BUS 235 taught by Professor Vasque during the Winter '10 term at Ashford University.

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BUS 235 -- Week3 Assignment - Retail Stores 1 What my Local...

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