Initial Strategy Form TWO STEPPIN

Initial Strategy Form TWO STEPPIN - Merissa Rychlak Lisa...

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Merissa Rychlak, Lisa Torre, Jennifer Geathers, Jeanelle Pierre NewShoes Class: Marketing 2101 Section 701 Company: Two Steppin' Company No: Firm B Period No: Three INITIAL STRATEGIC PLANNING FORM Mission: The Two Steppin' mission is to offer an assortment of quality footwear. Through our innovative two-in- one shoes, our goal is to bring comfort and style to all women by day and bring out the CHIC in every woman by night. Two Steppin' is committed not only to bringing comfort and style, but also to helping improve the quality of life for all women. We will reach this goal through service and donations to charitable organizations. Two Steppin' is a company that cares and strives to put women first, after all, they deserve it. Objectives and Goals: · To provide a shoe that can go from a flat to a heel in seconds · To create high quality footwear in various colors and styles · To answer the needs of our customers who have fast-paced lives · To bring high levels of customer satisfaction into the company's daily operations
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Initial Strategy Form TWO STEPPIN - Merissa Rychlak Lisa...

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