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Notes on Privacy - • Benefits enabled by increased flow...

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Notes on Privacy 06:04 Ways to Invade Privacy Browsing for products and services o Collect info about activities Searches Websites Content Participate in social networking o Third party apps collect info  Location enabled smartphones o Multiple entities have access to precise whereabouts Loyalty cards/product warranty card o Name, address, and info may be shared with data brokers Fair Credit Reporting Act Transparency Consumer autonomy Accountability FTC Goal Protect Consumer’s personal Information and ensure that they can shop/surf  and not have to worry Notice and choice model o Encourage companies to develop privacy notices Harm-based model o Protect consumers from specific harms
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Physical security, economic injury, unwanted intrusions Issues Collection and use of consumer data Consumer lack ability to make choices about the collection of data Importance of privacy to consumers  
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Unformatted text preview: • Benefits enabled by increased flow of info ++ • Distinction between identifiable info or anonymous info Proposed Framework • Online and offline commercial entities that collect, maintain, share or use consumer data reasonably liked to the consumer o 1. Privacy by design companies should promote consumer privacy throughout their organizations and at every stage of the development of their products and services o 2. Simplified Choice Companies should simplify consumer choice Companies provide choices to consumers about their data practices in a more direct approach o 3. Companies should increase the transparency of their data practices. Measures that companies should take to make their data practices more transparent to companies Privacy notices more straightforward 06:04 06:04...
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  • Spring '11
  • abob
  • Political corruption, Credit Reporting Act, privacy notices, Loyalty cards/product warranty, data brokers Fair

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