What+makes+a+brand+great+1.11

What+makes+a+brand+great+1.11 - brand positioning • The...

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4/25/11 Brands…… What makes a brand great?
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4/25/11 Brands…… What makes a brand great? Advertising? Imagery? Humor? Understanding your target? Word of mouth? …..
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4/25/11 What are examples of world class marketing?
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4/25/11
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4/25/11 What makes a brand great? The Brand is positioned clearly in the consumer’s mind All the brand elements reinforce the
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Unformatted text preview: brand positioning • The brand stays true to it’s essence even as the message changes…. . 4/25/11 Take a look at a Great Brand • http://www.walmart.com/ • http://www.youtube.com/watch?v=sPB • http://www.youtube.com/watch?v=hsv • http://www.youtube.com/watch?v=QJH...
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