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Unformatted text preview: that took place on 9/11. He wants justice or vengeance to those people or peoples who are responsible for the attack on the city of New York. In this add there is a claim that is being made and that claim is that you pets might be unhealthy due to weight control. The add plays into the desire that you want your dog to be healthy and live a long happy life, and instills the fear that not only may you be over feeding your dog but that you also are choosing the wrong brand of dog food. This has always been a fear present in pet owners but it just reiterates and possibly hypes these fears. The ad tries to invoke feelings by showing you pictures of cute dogs doing adorable things, which pulls at your heart strings and wants you to embrace your own pets and make sure that they are taken care of. I would make a purchase of this product because I know that they are dedicated to the health of dogs and also donate a percentage of each purchase back into the car of less fortunate dogs....
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- Spring '10