MGMT_632_Christensen_Chap_9-10 and review of concepts

MGMT_632_Christensen_Chap_9-10 and review of concepts - The...

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Mays Business School Copyright 2010: Mr. Brett Cornwell Click to edit Master subtitle style The Innovator’s Solution Chapters 9-10 Reading Assignment Concepts
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Mays Business School Copyright 2010: Mr. Brett Cornwell Funding Choices § The type of money used to fund a start- up is a critical fork in the road decision. Why? § Why is pressure for early profits good? § Size matters What are Christensen’s recommendations on size of a new venture
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Mays Business School Copyright 2010: Mr. Brett Cornwell Innovation Growth Engine § Start early – before you need to § Start small § Demand early success § How do these factors create a virtuous cycle?
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Mays Business School Copyright 2010: Mr. Brett Cornwell Disruptive Growth Engine Cont. § Start before you need to § Put a senior manager in charge § Heavyweight team § Train the troops How does this create the opportunity for disruptive growth?
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MGMT_632_Christensen_Chap_9-10 and review of concepts - The...

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