E Communications

E Communications - C = Chunk Information H = Highlight...

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E-Communications!
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E-Mail requires Bottom Line Writing MAKES an IMPRESSION not MEANS of EXPRESSION Bottom Line writing
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It’s not about how we write; it’s about how we read! Specifically -- how we read— instructions procedures
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Use Brevity Tools Executive Summaries Section Headers Bullets
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Use CHAPTER Approach
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Unformatted text preview: C = Chunk Information H = Highlight topics—use Section Headers A = Identify Specific Audience and their Needs P = Use the PROCEDURAL or HOW TO List T = Use Typography to navigate the eye E = Use Executive Summaries and Bulleted Lists Let’s look at -- and play with --EXAMPLES. .....
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This note was uploaded on 05/04/2011 for the course BUSINESS 2196 taught by Professor Katiegerst during the Spring '10 term at Temple.

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E Communications - C = Chunk Information H = Highlight...

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