Option 1 - Option 1 1. Types of marketing strategies are...

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Option 1 1. Types of marketing strategies are associated with sales growth for Segway. In my opinion, Niche is the marketing strategy applied for Segway. On the other hand, The company is using market expansion based on existing product, the IBOT. The company approaches this strategy by three different ways; getting existing customers to be more of the Segway HT such as the National Park Service and the Pentagons’ research agency, DARPA…, the second approach would be to attract new customers to buy Segway HT, and the third approach would be to sell it in new markets. 2. Advantages and disadvantages of Segway HT to get around on campus Advantages: the Segway HT emits zero emission so that It would be so beneficial to the environmental safety. It costs roughly $0.15 to fully charge the unit via a standard electrical outlet, which is so much cheaper than driving the car around campus at the time of Economics Depression. It can go anywhere a person can walk including sidewalks, cross walks, parks and gravel trails. Disadvantages: The Segway HT is easy and fun to ride but it will make you lazy. The cost is not cheap compared to the bike or scooter which can take you anywhere Segway
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Option 1 - Option 1 1. Types of marketing strategies are...

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