Unformatted text preview: For assignment one you can thoroughly research ONE of the marketing mix variables, or you can do research on the entire marketing mix… but at this point your paper should only be two pages. You will complete your analysis in the Final Paper. 5. At this stage list the competitors but discuss in detail in the final paper. 6. Be sure to include proper APA citations in both Assignment 1 and your Final Paper. Assignment 1 should be no more than two pages in length. Papers must be submitted in Word. See “Final Paper Requirements” on syllabus for more formatting instructions....
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- Spring '11
- Marketing, final paper assignment