btmm1021syl - MASS MEDIA SOCIETY BTMM 1021 SEC 401 CRN...

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BTMM 1021 SEC 401 • CRN 064456 FALL 2010 TUCC 417 • 5:30 — 8:50 Monday • 4 credits The Truman Show (1997) GOALS AND OUTCOMES The essential goal of this course is to provide an intellectual context for understanding the various mass media technologies and industries and the complex role they play in society and culture. At the end of this course, students will understand: the evolution of the various industries that comprise the mass media. the evolving technological landscape of print, electronic, and visual media — convergence and the internet. the many roles of the mass media — providing information and criticism, enlightenment and entertainment, etc. the social and cultural roles of mass media that shape perceptions of the world. the role of the First Amendment and freedom of the press. future of the mass media, social, and personal media. In sum, this class will explore the social roles of mass media, especially in light of the prevailing technological and cultural conditions in the United States and around the world — economic globalization, technological innovation, and government- corporate efforts to shape and control ideas and ideologies via mass media. INSTRUCTOR Prof. Barry Vacker Office: Annenberg 224 Office hours: T-TH 12:00 – 1:15; TUCC 417: M 4:30 – 5:30; or by appointment. [email protected] Office phone: 215.204.3623 Preferred methods of contact interpersonal: 1) come up to me before or after class; 2) drop by during office hours electronic: 1) send an email; 2) call on the office telephone REQUIRED TEXT John V. Pavlik and Shawn McIntosh, Converging Media, 2 nd Edition. Oxford University Press, 2010. ISBN: 978-0-19-537910-5. Available at Temple bookstore. COURSE SUMMARY College students live their lives immersed within a world of media technologies and media images. Everyone likes to watch their favorite TV shows or movies, visit their favorite websites, play video games, create blogs and videos, connect in social networks, and even read newspapers, magazines, and books. Yet, most people never think about the larger role the mass media play in their life or society. In the past twenty years, media industries, technologies, content, and usage have converged into a vast digital network. Books, newspapers, movies, music, television, and all other media industries are accessed through the same network. Media and society exist in a reciprocal relation and these roles are evolving with the changing technologies. What are the social and cultural effects of digitalization, convergence, networks, information overload, interactivity, social media? How will these effects and changes impact your future as a media user and media professional? In sum, this course explores many of the larger roles of mass
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This note was uploaded on 05/08/2011 for the course BTMM 1021 taught by Professor Vacker during the Fall '10 term at Temple.

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btmm1021syl - MASS MEDIA SOCIETY BTMM 1021 SEC 401 CRN...

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