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ppt2 memes - Media Model 1 Meme Media in Everyday Life...

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1 Media Model 1: Meme Media in Everyday Life September 2 Your beliefs and behaviors What do you believe about the world? Did you consciously choose those beliefs? among minds? Your beliefs and behaviors What do you believe about the world? Did you consciously choose those beliefs? Or did the beliefs choose you? – May sound like strange concept … – But based on a very powerful idea Can activities, beliefs, and worldviews be thought contagions passed among minds? Your beliefs and behaviors What do you believe about the world? Did you consciously choose those beliefs? Or did the beliefs choose you? – May sound like strange concept … – But based on a very powerful idea Can activities, beliefs, and worldviews be thought contagions passed among minds? Media Model 1: Memes Readings in Chapter 1 of the textbook
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2 Facebook Did you find Facebook? … or did Facebook find you? Twitter Did you find Twitter Or did Twitter find you? Viral Videos Did you find that viral video? Or did that viral video find you? Team Sports Did you choose your favorite team? Or did the team choose you? Team Sports Did you choose your favorite team? Or did the team choose you? Is it any different in Dallas? National Teams Did you choose your favorite team? Or did the team choose you? Was it any different at the Olympics?
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3 National Teams 99.99 percent of the fans of each team … … were born in the nation they were supporting. Chance or choice? Memes Ideas spread like virus Ideas find followers Chance: where you were born, parents, friends, media, etc. Choice: a conscious decision Media viruses “The Nature of Infection” pp. 33-38 of the text “The Last Frontier” We have reached the limits of our continents … No more boundless territories on Earth … “The Last Frontier” We have reached the limits of our continents … After all, we have seen Earth from outer space. “The Last Frontier” We have reached the limits of our continents … After all, we have seen Earth from outer space. So what’s left?
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4 “The Last Frontier” We have reached the limits of our continents … After all, we have seen Earth from outer space. So what’s left? Cyberspace … the media universe. Media viruses Rushkoff uses the terms: “dataspace” and “datasphere.” We will use terms: cyberspace, media universe, virtual world. Media viruses We should understand media technologies as extensions of a: • 1 • 2 Media viruses We should understand media technologies as extensions of a: 1. Living organism • 2. Media viruses We should understand media technologies as extensions of a: 1. living organism 2. planetary ecosystem Media viruses We should understand media technologies as extensions of a: 1. living organism 2. planetary ecosystem 1000-3000 satellites (estimated)
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5 Viruses pp. 35-36 “Protein shell” contains
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