ppt3 treknet

ppt3 treknet - 1 Star Trek & the Network Media...

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Unformatted text preview: 1 Star Trek & the Network Media Model 2 Media in Everyday Life September 7, 2010 Star Trek Directed by JJ Abrams Creator of Lost TV series Star Trek based on popular TV series of the 1960s. Spock, Kirk, and crew surrounded by screens The Bridge is a media environment Screens everywhere, no paper anywhere 2 Uhura and transparent screen Chekov and transparent screen Converged, networked throughout the ship media: extensions of human consciousness, thoughts and perceptions human thought >>> word >>> language >>> written >>> books >>> print media human thought >>> symbol >>> pictograph >>> painting >>> cinema >>> visual media human thought >>> language >>> telephone >>> radio >>> television >>> electronic media store thoughts >>> rock wall >>> paper >>> books >>> computers >>> digital media media of everyday life have all converged together newspapers, books, magazines cameras, cinema telephone, radio, television, satellites computers, PDAs, iPods, the internet print media visual media electronic media digital media Info stored outside our bodies so we can navigate our world 3 Star Trek : idealized model of our media environments 24/7, online, all around us, global network of media environments Convergence Culture (2006) Frst reading in packet media should be studied as environments cultural systems content + technologies TV networks: 1950s - 1970s TV networks: 1970s-1990s TV networks: 1970s-1990s 4 Media networks: 1990s-2010s Media network of screens and circuits Media networks: inhabit two worlds circuits cyberspace screens real/virtual space Powered by: digitalization Media networks: inhabit two worlds circuits cyberspace screens real/virtual space Powered by: digitalization Convergence via the network link all of the devices together media convergence the network 5 evolution of the network one-to-many electronic A = TV network radio station evolution of the network one-to-many electronic A = TV network radio station evolution of the network one-to-many electronic A = TV network radio station B = phone system C = internet evolution of the network many-to-many electronic A = TV network radio station B = phone system C = internet centralized network one-to-many information Fows in one direction centralized centralized network one-to-many information Fows in one direction centralized mass media TV radio printing press 6...
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ppt3 treknet - 1 Star Trek & the Network Media...

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