ppt7 hyperNFL

ppt7 hyperNFL - The (deeper) meanings of NFL Football This...

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1 The (deeper) meanings of NFL Football • Media Model 4: The Hyperreal, Part 1 • September 22, 2010 This discussion goes with text from the book • Introduction – Discussion of memes – Question 9: What’s Happening in the Dallas Cowboys Stadium? pp. 16-17. The NFL = “the Matrix” A Center of the Matrix in Philly? A Center of the Matrix in Philly A Center of the Matrix in Philly AT&T bought naming rights to the Broad & Pattison subway station
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2 Phillies Parade Phillies Parade Phillies Parade Rocky memes still being copied! Phillies Parade Mass meme behavior A species migration?
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3 All major US cities All major US cities And many universities What is “the matrix”? Morpheus What is “the matrix”? • “The world that is all around you …” – you can see, feel, touch • “The world pulled over your eyes …” Morpheus What is the matrix? • “The world that is all around you …” – you can see, feel, touch • “The world pulled over your eyes …” • The media created “dream world …” which seems more real than the real world. – Jean Baudrillard Morpheus
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4 What is the Matrix? • “The world that is all around you …” – you can see, feel, touch • “The world pulled over your eyes …” • The media created “dream world …” • which seems more real than the real world. • to make us coppertops? What is the Matrix? • “The world that is all around you …” – you can see, feel, touch • “The world pulled over your eyes …” • But, it’s right before our eyes … all we have to do is look … with a deeper perspective. “The Matrix” • Is a metaphor for living in a mediated reality, a 24/7 mediated existence. “The Matrix” • Is a metaphor for living in a mediated reality, a 24/7 mediated existence. • A world made to seem more true, more real, and more beautiful than “the real world.” – Jean Baudrillard Better than the “real world” most people inhabit … Even better than college? Philadelphia Eagle hyperreal world More real, more true, more beautiful … more social and personal meaning!
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5 1. NFL is a “Memeplex” • Complexity of memes, or cluster of memes that replicate together in a manner that furthers the survival of the memes. NFL Memes and “Memeplex”
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This note was uploaded on 05/08/2011 for the course BTMM 1041 taught by Professor Vacker during the Spring '07 term at Temple.

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ppt7 hyperNFL - The (deeper) meanings of NFL Football This...

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