13 - industry analyst, said, Retailers did a better job of...

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Professor Reaves Dana Margulies Introduction to Business November 29, 2010 Black Friday Sales Black Friday sales are said to have rise slightly from a year ago even though more shoppers visited stores. The sales increased 0.3% to $10.7 billion. This smaller than expected rise was partly because of countless online discounts offered earlier in the month and increases in the dependence on the web and online shopping. Online sales rose sixteen percent from last year, according to International Business Machines Corp.’s Coremetrics. However, cell phone sales stayed at a low of 5.6%, which is lower than expected. Marshal Cohen, NPD Group’s chief
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Unformatted text preview: industry analyst, said, Retailers did a better job of luring consumers in with big deals and great savings. This can be seen from the rise on of spontaneous buys for ones self (raised from 26% to 33%). Holmes, Elizabeth. Black Friday Sales Rise, But only Slightly. The Wall Street journal: Business . 28 Nov. 2010. Web. 29. Nov. 2010. <http://online.wsj.com/article/SB10001424 052748703609204575640482545086658.html? mod=WSJ_hp_LEFTWhatsNewsCollection...
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13 - industry analyst, said, Retailers did a better job of...

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