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Digital Paper - DigitalPaper CarolineColavita ChanaSussman...

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Click to edit Master subtitle style  5/5/11 Digital Paper Caroline Colavita Chana Sussman Patrick O’Hara Suneet Kochar
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 5/5/11 “Things go digital. That's just the way it  is. Computers, phones, organizers, the 
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 5/5/11 What is the technology? Interactive Paper Dot pattern Two dimensional barcode Misconceptions
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 5/5/11 Industry Analysis Electronic Paper Industry Sales expected to hit $9.6 Billion by 2018 Economy is impacting the progress in various  way Many financial institutions- smart cards Newspaper- moving towards e-paper Displays- “bells and whistles” luxury products are  more likely to suffer Corporate sponsorships
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 5/5/11 Market for electronic paper
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 5/5/11 Five Forces Buyer Power Price Supplier Power High- expensive and rare Threat of Substitute iPad Threat of New Entrants High barriers of entry
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 5/5/11 Who benefits?
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