Comparative Company Financial Analysis.docx - Comparative...

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Comparative Company Financial Analysis Purpose The goal of the Comparative Company Financial Analysis is to enable students to perform a financial analysis of a publicly traded company, draw conclusions regarding the financial health of the company, and make an informed investment recommendation. Instructions Each student’s financial analysis report will be driven by a rigorous ratio analysis and aggressively supplemented with a written analysis, interpretation, and evaluation of the data. You must submit the components assignments related to this assignment: 1. Company and Benchmark Company Selection (Due Week 1) 2. Table of Contents (Due Week 3) 3. Final Report (Due Week 7) 4. Presentation of the Final Report (Due Week 8) Student’s research must be strategically driven by two probing questions: 1. Would you invest your financial capital in the selected firm as a shareholder? 2. Would you invest your human and intellectual capital in the firm as an employee? The steps in preparation of the financial analysis report include the following: 1. Select a publicly held company. ( Due Week 1 ) 2. Select a benchmark firm to compare your company against. The benchmark firm is typically the largest competitor. ( Due Week 1 ) 3. Develop a Table of Contents for your final paper that reflects the flow, logic, and structure of the research paper. ( Due Week 3 ) 4. Obtain the following information for both the selected company and the benchmark company: o Balance sheets o Income statements o Statements of cash flows o Annual Reports for the past 3 years o These reports may be obtained from the Security and Exchange Commission’s (SEC) website at: or from each company’s website. These reports are typically listed under the title “Form 10K” and include a company’s annual financial information and report to shareholders.

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