Slide Design - Business Presentation Best Practices (slide...

Info iconThis preview shows pages 1–11. Sign up to view the full content.

View Full Document Right Arrow Icon
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Business Presentation Best Practices (slide design) (part 2) Patricia Harms, PhD Management & Corporate Communication
Background image of page 2
Agenda Discuss effective principles from Tisdale Advance discussion through exploring visual rhetoric • Create more ―audience centered‖ slides
Background image of page 3

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
1) Appropriate font size is relative Select font size for the audience, purpose, and manner in which the material will be presented. Projected slide deck? – Printed ―pitch book‖? Shown on a computer screen? Content Presence Aids
Background image of page 4
What size for this screen? 40 point 36 point 32 point 28 point 24 point 20 point 18 point Content Presence Aids
Background image of page 5

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
PowerPoint on paper or monitor Size for paper (12-18 point) Size for monitor (14-20 point) Consider user testing (For class, use Tisdale’s guidelines) Content Presence Aids
Background image of page 6
2) Line length matters • Reading long lines make readers ―weary‖ May re-read lines May lose their place Avoid full sentences on slides! Content Presence Aids
Background image of page 7

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
3) Readers first see the ―whole‖ People first take in the whole picture (or page) then look for entry points. Most likely area to read first? Arnheim, R. (1969). Visual thinking. Berkeley: University of California Press. Content Presence Aids
Background image of page 8
Less is more Use bullets Use images Each slide should support only 1 to 2 of your ideas Highlight your message —don’t detail it! Content Presence Aids
Background image of page 9

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Avoid too many ―entry‖ points • Control where your reader’s eye lands Clearly group related information (readers prefer it) Spatially Columns Headings Line work Color Content Presence Aids
Background image of page 10
Image of page 11
This is the end of the preview. Sign up to access the rest of the document.

This note was uploaded on 05/09/2011 for the course BUSI 401 taught by Professor Dr.harms during the Spring '11 term at University of North Carolina School of the Arts.

Page1 / 29

Slide Design - Business Presentation Best Practices (slide...

This preview shows document pages 1 - 11. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online