Unformatted text preview: With expansion being impossible at their current location they decided to move the store’s location closer to the popular shopping areas, expanding it by 50% and made changes in product offerings that more sales potential. This move resulted in a five-year lease as well as extensive and expensive renovation and build-out. During the year it took to complete the Hallstead’s renovation the industry started showing major changes toward internet based jewelry sales. Tiffany & Company, a business with an origin much like Hallstead Jewelers, grew into an international powerhouse. At the same time, a start-up internet seller, Blue Nile, became the second largest diamond seller in the U.S. Now the sisters fear that they are missing something and want to figure out what has happened to their family business. The sisters have put some questions together for their accountant to analyze to help them make changes to their current company model....
View Full Document
- Spring '11
- Sales, 2008 albums, Jewellery, Hallstead Jewelers