Burt's Bees

Burt's Bees - Burt's Bees 1 Roxanne Quimby & Burt's...

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Burt’s Bees 1 Roxanne Quimby started Burt’s Bees with very little money and experience, however, the simple handmade wax based products were a success. With the continued success the company was transformed from a lifestyle business to a high potential business. There are many risks,
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Burt’s Bees 2 rewards, and trade-offs associated with a lifestyle business compared to a high potential business. Some of the risks are a less experienced work force, limited production and distributors, less time was spent on managerial issues, and higher taxes. Roxanne Quimby started the production of Burt’s Bees products in an isolated area of Maine, which made it hard for her to attract skilled workers. So she was left to hire what she referred to as “welfare moms”. Roxanne spent much of her time on the production line working alongside her employees. Therefore, less time was spent on managing. Because all the products were handmade the amount of products that could be manufactured was limited. To ensure demands were met the amount of retailers that they could ship to was also limited and because of their location shipping costs were higher. The payroll tax was also very high because of the unemployment rate in Maine.
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This note was uploaded on 05/15/2011 for the course BUS 101 taught by Professor Mr.black during the Spring '11 term at Hampton.

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Burt's Bees - Burt's Bees 1 Roxanne Quimby & Burt's...

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