Topic 2 PowerPoint - 2

Topic 2 PowerPoint - Topic 2(2 Product and Service Design Dr Bin Jiang Department of Management MGT 301 by Dr Bin Jiang Product Design Product Life

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Topic 2 (2) Product and Service Design Dr. Bin Jiang Department of Management
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2 MGT 301 by Dr. Bin Jiang Product Design Product Life Cycles Modular Design Robust Design Concurrent Engineering
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3 MGT 301 by Dr. Bin Jiang Design that results in products or services that can function over a broad range of conditions Robust Design Robust Design
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4 MGT 301 by Dr. Bin Jiang Concurrent Engineering Concurrent engineering is the bringing together of engineering design and manufacturing personnel early in the design phase.
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5 MGT 301 by Dr. Bin Jiang
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6 MGT 301 by Dr. Bin Jiang Degree of Newness 1. Modification of an existing product/service (AACSB vs MBA) 2. Expansion of an existing product/service (Part-time MBA) 3. Clone of a competitor’s product/service (Online MBA) 4. New product/service (International MBA)
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7 MGT 301 by Dr. Bin Jiang Degree of Design Change Type of Design Change Newness of the organization Newness to the market Modification Low Low Expansion Low Low Clone High Low New High High
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This note was uploaded on 05/19/2011 for the course MGMT 101 taught by Professor Steinberg during the Spring '11 term at Ill. Chicago.

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Topic 2 PowerPoint - Topic 2(2 Product and Service Design Dr Bin Jiang Department of Management MGT 301 by Dr Bin Jiang Product Design Product Life

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