Eric Agency

Eric Agency - conditions(i.e sell within a month or no...

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Eric Agency, Inc. Mr. Eric Wong operates a real estate agency that specializes in selling properties that are hard to sell. He is approached one day by a prospective client who has three properties he wishes to sell. The client indicates the prices he wishes to receive for these properties as follows: Property Price ($000s) A $ 2,500 B 5,000 C 10,000 Eric would receive a commission of 4% on any of the properties he is able to sell. The client laid down the following conditions for an exclusive listing: Eric, you have to sell the property A first. If you can t sell it within a month, the entire deal is off--no commission and no chance to sell the other properties. If you sell property A within a month, then I ll give you the commission for it and the option of (a) stopping at this point; or (b) trying to sell either B or C next under the same
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Unformatted text preview: conditions (i.e., sell within a month or no commission on the second property and no chance to sell the third property). If you succeed in selling the first two properties, you will also have the option of selling the third. After the client has left, Eric proceeds to analyze the proposal to determine whether or not to accept it. He figures his selling costs and his chances of selling each property at the set prices to be: Property Cost ($000s) Probability of Sale A $80 .7 B 20 .6 C 40 .5 He believes that sale of a particular property would not make it any more or less likely that the two remaining properties could be sold. Selling costs would have to be incurred whether or not a particular property is sold but could be avoided by deciding not to attempt to sell the property....
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This note was uploaded on 05/21/2011 for the course ISOM 111 taught by Professor Hu,inchi during the Spring '10 term at HKUST.

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