0317 - Quiz 7 Scores posted on Compass JOURNALISM 405...

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0317 PowerPoint 1 JOURNALISM 405 History of American Journalism March 17, 2011 Quiz 7 • Scores posted on Compass • The average was about 3.8 • REMINDER: There will be one more quiz, so you can throw out your low scores The ‘yellow’ era • Was era of remarkably lively, innovative, brash, self-conscious, impetuous and sensational journalism • Saw the rise of story-telling journalism, a new “journalism with soul” that championed the powerless in society and crusaded for the working people Yellow achievements 1) Increased circulation, especially to immigrants and women 2) Was seen as powerful democratizing force 3) Admiration of crusades against privileged and powerful interests 4) Appreciation of enterprise reporting
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0317 PowerPoint 2 The ‘yellow’ toll World’s and Journal’s harsh criticism of McKinley in 1900 election caused a backlash when the president was assassinated in September 1901 • Extended fight with Hearst during war took a heavy toll on Pulitzer’s physical and mental health Lessons of new journalism 1) The market isn’t necessarily geared to quality journalism 2) The personality factor fades as a medium matures 3) Tradition can be self-defeating 4) Self-promotion can become tiresome 5) A mature medium does not have to be inflexible Industry shifts • Old-time paper driven by dynamic editorial personality started shifting to market- driven mass medium • Newspapers became primarily dependent on advertising rather than circulation Sample test question How was Hearst’s form of yellow journalism different from Pulitzer’s? He used more direct, simple language when addressing readers in editorials and went an extra step in his crusades with various actions such as court injunctions.
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0317 PowerPoint 3 The setting for muckraking • Emperors of business and finance, the “robber barons,” were gorging themselves on the nation’s growing wealth • There was a growing feeling the U.S. had turned into a nation
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This note was uploaded on 05/23/2011 for the course JOUR 405 taught by Professor Liebovich,l during the Spring '08 term at University of Illinois, Urbana Champaign.

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0317 - Quiz 7 Scores posted on Compass JOURNALISM 405...

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