Unformatted text preview: attract me, as a striver, because I would like to organize and decorate my room instead of having furnished them already. 4. Based on striver’s behaviors, they tend to buy stylish thing because the money and energy are not enough to meet the desire. The cell phone company can use a good-looking cell phone tights with contract. So the strivers will be willing to buy a good phone in low cost and pay the monthly bill....
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- Spring '07
- Marketing, Cell Phone Company, Striver, lower rent/unfurnished apartment, cell phone tights