260_Wk13_Culture _1_ - Psych 260 Week 13 Culture April 4th...

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Psych 260 Week 13: Culture April 4th, 2011
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Group Project: Final Case Report REMINDER : Group Project Reports due April 15 o Submit ONE per group through Ctools o APA format: See folder in “Resources” for help/details Revisit final report format and rubric documents! o Under “Group Project Materials” folder in “Resources” o Two Documents: Format guide and grading rubric
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Lecture: Key Questions/Issues 1. When working with people from another culture, what types of differences seem most difficult to bridge? 2. How can I develop skills that will help me manage cross cultural differences? - Today’s culture exercise!
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Remember: Disney’s Culture Idealized American culture -Nostalgia: Main Street USA -Clean, orderly, safe -Individualism/independence/autonomy -Wealth/prestige -Patriotism, political conservatism -Cultural superiority -Faith in the future/technology -Homogeneity of culture: Disneyland portrays cultural differences across the globe as trivial There is minimal ethnic diversity: Mostly white, blonde, blue-eyed
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Remember: Socialization at Disney Organizational policies: o Rules about appearance ; demeanor; language Management style and practices: How policies/rules are taught and enforced o Designed by trainers o Delivered by peers (collective spirit and social proof) o Multiple Choice Tests o Evaluate employee’s internalization of norms) o Undercover on-the-job monitoring by supervisors
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Disney Culture: It’s a Small World After All? Challenge of managing an organization’s culture across different national cultures How would this org. culture work in other countries? Examples of EuroDisney troubles: o Food/drink in France= Low attendance o Dress codes in France= Law suit o Line barricades in Hong Kong= Confusion Cultural norm for the US Meaningless to Chinese in Hong Kong
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Culture Assessment Cultural Values, or “guiding principles” o EQUALITY (equal opportunity for all) o SOCIAL POWER (control over others, dominance) o PLEASURE (gratification of desires) Individualism vs. Collectivism o Self-interest vs. group/other-interest o How much do people look after themselves and their immediate family only versus in-groups?
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Culture Assessment Option to obtain feedback on your own cultural principles! Culture assessment purpose o Links individualism and decision-making o Where do you fall with respect to individualism and collectivism?
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Individualism/Collectivism Extend from individual culture organizational culture national culture High-scoring countries for individualism(e.g. Malaysia, Portugal): o Strict division between private life and public/work life o More explicit, verbal communication frankness is valued o Self- actualization and reaching one’s personal goals is positive Low-scoring countries (e.g. China, Japan) o Saving “face” is critically important – shame is an important emotion o Thinking of the group and reaching shared goals is ideal National Culture
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260_Wk13_Culture _1_ - Psych 260 Week 13 Culture April 4th...

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