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Unformatted text preview: Behavior and Communication Paper Todd Schweikert BCOM/230 May 23, 2011 Jim Gajda Individual Assignment: Behavior and Communication Paper 1. The Starbucks culture is remarkable and has spread all over the United States and around the world as being one of the most celebrated coffee store chains in the world today. However, Starbucks is a recognized name that has seamlessly taken over all of the coffee industries in communities across the United States and the world. Starbucks is a major importer of coffee that has been selling roasted coffee beans to a variety of restaurants and to the public since its inception in 1971 (Starbucks). Since its inauguration, Starbucks has been growing at a colossal rate and the management at Starbucks has been very positive in maintaining the expansion and the culture in the organization. Starbucks is continuing to expand its culture to additional locations around the United States and the world as not only being a exceptional caf just selling various coffee beverages and beans, but they...
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This note was uploaded on 05/28/2011 for the course BCOM 230 taught by Professor N/a during the Spring '11 term at University of Phoenix.
- Spring '11