TM583 Term paper - We seek to be Earths most...

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W e seek to be Earth’s most customer-centric company for three primary customer sets: consumer customers, seller customers and developer customers. (2008 Shareholder Letter, 2008) Amazon Corporate Website. Amazon.COM INC. Introduction Synopsis : Inc. Was Founded in 1994 , by Jeffery Bezos, whom in recognizing that internet usage was growing at a rate of 2300 Percent, Launched from Seattle Washington in 1994 , and commenced internet operations in July of 1995, went public on May 15, 1997, and the IPO price was $18.00 < > Amazon's original Mission: is to use the internet to transform book buying into the fastest easiest and most enjoyable online experience in shopping as possible. By the end of 1996 , the firm was quickly became one of the most successful Online Retailer Enterprises, By 2000, sales had jumped from 15.6 million in 1996 to 2.6 Billion Dollars; Today, is the place to find and discover anything you want to buy online. Amazon offers the Earth’s Biggest Selection of products to 29 million people in more than 160 countries across the world making them the leading online shopping site accessed via the World Wide Web. Currently Inc. has a diverse array of products , and the list is in the Billions and growing rapidly, as well as Amazon has other retail service divisions for other retailers whom subcontract to Amazon for Servicing their E-Stores, as well as making aspects of their software and business model available on their cloud computing platform to other firms in need of sales- force management and other CRM application able to take software and customize it to their own business model . Amazon Continues to lead despite the other competitors attempts to steal its thunder. Slogan: Amazon and you done Chances are from a cost time value point, no one else has it for less but with few exceptions and often from and several others beats Amazon on software and computer hardware and electronics. Amazon is actually partnered with other firms and sites, however Amazon has purchased this competency through acquisition, yet household goods and mainly books and music are Amazons best stock and trade as well as clothing. Some larger sites like are rumored to be powered or owned by Amazon , however the slight price difference in smaller electronic goods will have most consumers opting to buy from Amazon even if it is cost more as the other items bought with it are very conveniently purchased together, as well as shipped together. This combination of comfort and still a reasonably acceptable price and 95 percent of the time if not more the lowest price has attracted many consumers to not even bother compare shopping. Where else can you buy books and an LCD HDTV for less together with some movies? Core Competencies:
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This note was uploaded on 05/28/2011 for the course MISM 583 taught by Professor Lawrence during the Spring '10 term at Keller Graduate School of Management.

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TM583 Term paper - We seek to be Earths most...

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