Lesson 9 Assignment 3

Lesson 9 Assignment 3 - Ashley B. Hilliard 258-10-0169 July...

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Ashley B. Hilliard 258-10-0169 July 5, 2010-October 22, 2010 MG 665 Lesson#9, Assignment 3 1. Is it ethical to sell the same product to different customers at different prices? Explain. It is ethical to charge different people different prices. As a company we are allowed to customize the prices of our product depending on our customer’s preferences. All customers are different and their uses for NutraSweet vary therefore, the prices we set vary. 2. If the product has no value, is it worth taking any risk? Everything we do has risk and we all weigh the upside against the downside. If the negatives outweighed the positives we would reasonably invest our efforts elsewhere. However, they do not. Moreover, we at NutraSweet believe in our product 100% and we are always willing to support it in such a way that every customer is 100% satisfied. 3. Isn’t it the company’s responsibility to pull the product from the market until objective tests can be done? While it is the company’s responsibility to pull unsafe products from the market, it cannot be
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Lesson 9 Assignment 3 - Ashley B. Hilliard 258-10-0169 July...

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