Lesson 10 Assignment 1

Lesson 10 Assignment 1 - Ashley B Hilliard July 5 2010 MG...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
Ashley B. Hilliard 258-10-0169 July 5, 2010-October 22, 2010 MG 665 Lesson#10, Assignment 1 Study the case, "Reed-Watkins Pharmaceuticals" on pages 193-196 of the text Management Communication: Principles and Practice (3 rd Edition). 1.Evaluate Kirk’s letter of 5 March 2000. What message does it send? How well has he considered the different segments of his audience? What expectations did he raise? The letter of March 5 sent a message of diversity being an important issue at the company. The letter left a lot of uncertainty. The letter did not go into enough detail to explain exactly what steps will be taken to diversify the company. He did not consider his audiences at all. He did not take into consideration how employees of color would take this letter. He raise that expectation that the company will be diversified soon. 2. What message did Kirk’s lack of communication about diversity after March 2000 send to his various audiences? How should he address the issue of follow-up if he wishes to make
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

{[ snackBarMessage ]}

Page1 / 2

Lesson 10 Assignment 1 - Ashley B Hilliard July 5 2010 MG...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online