ASSIGN1 - Variables Pagecosts Audience Male Income...

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Variables Pagecosts: Advertising Page Costs for a Color Ad ($) Audience: Audience size, in thousands Male: Percentage of Audience that is Male Income: Median Household Income of Audience Magazine PageCosts Audience Male Income Audubon 25,315 1,645 51.1 38,787 198,000 34,797 22.1 41,933 Business Week 103,300 4,760 68.1 63,667 Cosmopolitan 94,100 15,452 17.3 44,237 Elle 55,540 3,735 12.5 47,211 Entrepreneur 40,355 2,476 60.4 47,579 Esquire 51,559 3,037 71.3 44,715 Family Circle 147,500 24,539 13 38,759 First For Women 28,059 3,856 3.6 43,850 Forbes 59,340 4,191 68.8 66,606 Fortune 60,800 3,891 68.8 58,402 Glamour 85,080 10,891 7.8 46,331 Golf Digest 98,760 6,250 78.9 61,323 Good Housekeeping 166,080 25,306 12.6 38,335 Gourmet 49,640 4,484 29.6 57,060 Harpers Bazaar 52,805 2,621 11.5 44,992 Inc. 70,825 2,166 66.9 72,493 Kiplinger's Personal Finance 46,580 3,332 65.1 63,876 Ladies Home Journal 127,000 17,040 6.8 38,442 Life 63,750 14,220 46.9 41,770 Mademoiselle 55,910
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This document was uploaded on 06/05/2011.

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ASSIGN1 - Variables Pagecosts Audience Male Income...

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