PSO final - PSO PROFILE Submitted To Sir Zaffar Mannan...

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PSO PROFILE Submitted To Sir Zaffar Mannan Muhammad Saad FA08-MM- 0081 Managerial Policy 1
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TABLE OF CONTENT S.NO PARTICULARS PG NO 1 3 2 Corporate Social Responsibility 4 3 PSO Products 5 4 Oil Market Share Pie Chart 6 5 7 6 8 7 IE Matrix 9-10 8 SWOT Matrix 11-13 9 Competitive Profile Matrix 14 10 Space Matrix 15-16 11 BCG Matrix 17 12 Grand Strategy Matrix 18 13 QSPM 19 14 20 2
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COMPANY PROFILE: Pakistan State Oil (PSO) is the oil market leader in Pakistan enjoying over 79% share of Black Oil market and 58% share of White Oil market. It is engaged in import, storage, distribution and marketing of various POL products, including Mogas, HSD, Fuel Oil, Jet Fuel, Kerosene, LPG, CNG and Petro-chemicals. This blue chip company, the winner of "Karachi Stock Exchange Top Companies Award" and a member of World Economic Forum, has been a popular topic of case studies in Pakistan and abroad based on its radical corporate turnaround over the last few years. EXCELLENCE IN CUSTOMER SERVICE: PSO serves a wide range of customers throughout Pakistan, including retail, industrial, aviation, marine and government/defense sectors. Professionals at PSO strive for providing unmatched and diverse services to the customers in line with best international practices. PSO's state-of-the-art New Vision retail outlets are equipped with the most modern facilities, including auto car wash, electronic dispensing units, convenience stores, business centers, internet facilities and Easy Payment Centers for payment of utility and Citibank credit card bills. The concept of Quick Oil Lube Vans introduced by PSO provides the lube change facilities at customers' doorsteps. About 21 Mobile Quality Testing Units ensure top of the line quality of products and services. As innovative customer service initiatives, PSO has launched Loyalty Card, Corporate Card, Fleet Card and Prepaid Card. These cards provide added convenience, flexibility and security to the customers while enabling them to earn redeemable loyalty points and avail attractive discounts for purchase of non-petroleum products at a large number of merchant outlets in various cities on use of Loyalty and Corporate Cards. For efficient handling of customer complaints, queries and suggestions, PSO has developed Customer Service Centers at all its 14 divisional offices. Furbished with A toll free telephone number (0800-03000) and automated customer feedback registration system, these centers provide an efficient system of 24-hour customer care. An attractive and comprehensive. TOTAL QUALITY CONTROL: PSO has been meeting the country's fuel needs by merging sound business sense with national obligation. In order to satisfy the customers' needs while ensuring the highest quality of products and services, PSO has introduced total quality management system in its operational activities. Consistent conformance to prescribed standards and
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This note was uploaded on 06/05/2011 for the course BUS 9808 taught by Professor Jan during the Spring '11 term at University of Mumbai.

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PSO final - PSO PROFILE Submitted To Sir Zaffar Mannan...

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