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Unformatted text preview: not like to pay bills on time. It was a big stress on our capital and cash turnover. Sometimes, it made me crazy as well. The next classic customer which business shows us to fire should be the customers who waste most of your time, energy and resources, as well as never satisfied and almost always cost you more to serve than they spend. The goal of business should be making money and earn more revenue or profits. However, if customers are too demanding, and always nit-picking or complaining without justification, they may simply be unprofitable because they cost more to serve than they bring in revenue! 2 In the very end, in fact, customer are the God in business, however, we have to look for a suitable God which is profitable enough. Lots of businesses show that 'firing' customers, sometimes, can help to grow our business. So in order to grow your business, focus on the right customers and say "No" to the wrong customers....
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This note was uploaded on 06/07/2011 for the course BMKT 856 taught by Professor Seshadri during the Spring '11 term at UNL.
- Spring '11