ARE136WI11Q6vb

ARE136WI11Q6vb - 1 Name: _ Last 4 digits of SID:_...

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1 Name: ___________________________________ Last 4 digits of SID:_____________ Managerial Economics (ARE) 136 University of California, Davis, Winter 2011 Dr. John H. Constantine Quiz 6 (125 points), Wednesday February 23, 2011 Multiple Choice Questions—(60 points; 10 points each.) 1) Firms seeking a deeper commitment to a foreign market than is possible with exporting or contractual agreements, develop _____ with one or more domestic firms in the target market. a) transactional relationships b) product-oriented relationships c) exchange relationships d) strategic alliances e) expropriation agreements 2) In a _____, a firm gives another firm the right to produce and market its product in a specific country or region in return for royalties. a) franchising agreement b) joint venture c) licensing agreement d) marketing mix alliance e) direct investment 3) The most commonly used measure of economic health of a country is its: a) economic life cycle b) gross domestic product (GDP) c) demand elasticity
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ARE136WI11Q6vb - 1 Name: _ Last 4 digits of SID:_...

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