ASSIGNMENT3_BAGAS AJI PRASETYO_C1H018030.docx - Bagas Aji Prasetyo C1H018030 Econometric Assignment I Metode Interaksi 1 Pertanyaan Penelitian Apakah

ASSIGNMENT3_BAGAS AJI PRASETYO_C1H018030.docx - Bagas Aji...

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Bagas Aji Prasetyo C1H018030 Econometric Assignment I. Metode Interaksi 1. Pertanyaan Penelitian Apakah Tipe Kepribadian memoderasi hubungan antara Kepuasan Konsumen dengan Loyalitas Konsumen? 2. Hipotesis Tipe Kepribadian memoderasi hubungan antara Kepuasan Konsumen dengan Loyalitas Konsumen. 3. Model Penelitian 4. Analisis Data a. Meregresikan variabel bebas terhadap variabel tergantung Loyalitas Konsumen Kepuasan Konsumen Tipe Kepribadian Coefficients a Model Unstandardized Coefficients Standardized Coefficients t Sig. B Std. Error Beta 1 (Constant) -1.730 .306 -5.661 .000 Kep. Konsumen .971 .042 .988 23.260 .000 a. Dependent Variable: Loyalitas Kons
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b. Meregresikan variabel bebas dan moderasi terhadap variabel tergantung c. Mengalikan variabel bebas dengan variabel moderasi Interaksi 72.00 56.00 72.00 20.00 42.00 56.00 30.00 20.00 64.00 42.00 90.00 56.00 42.00 30.00 12.00 d. Meregresikan variabel bebas, moderasi dan interaksi terhadap variabel tergantung Coefficients a Model Unstandardized Coefficients Standardized Coefficients t Sig. B Std. Error Beta 1 (Constant) -1.780 .445 -3.999 .002 Kep. Konsumen 1.018 .296 1.036 3.444 .005
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