A TEAM Week 4 - Running Head: BUSINESS RESEARCH METHODS...

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Running Head: BUSINESS RESEARCH METHODS Part II Charles Blackstone, Leonard Anthony, Carol Jackson, Tanya Gordon Business Research Methods II QNT/561 Dr. S. Tabriz
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Running Head: BUSINESS RESEARCH METHODS Part II One should assume that the basic business research method(s) is to get the most useful information to decision makers in the most cost-effective and realistic fashion. This portion of this assignment involves collecting, preparing, creating, presenting, and classifying data. This paper will detail the collection of data along with the appropriate collection methods used to maintain data validity. After conducting the proper research by creating a questionnaire for the sample, we will present the data in an appropriate general response type. Then we will classify our findings in order of power. Sample Design The idea behind sampling is to provide a element that represents the population being studied so that we may draw a conclusion about the entire population. Overall, sampling can save you an enormous about of resources, which ultimately amounts to time and money. The target population, the element of study, will be the individuals who have purchased an automobile within the last year in the United States. The sampling frame or items that we will be measuring are what types of automobiles are being purchased, and why the consumers chose that specific brand/model. We will also be able to extract from the data collect how many vehicles have been purchased in their lifetime as well
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A TEAM Week 4 - Running Head: BUSINESS RESEARCH METHODS...

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