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Unformatted text preview: Polluting reduces costs and increases profit Profits and pollution o The Fallout: ^ Prices = Drop in sales Drop in profits = Drop in stock price o Personal Impact: Youre fired Stock options worthless Your familys ticked. Profits and the environment o The Main Idea Best business is to pollute Cuts costs, maximizes profits o The Problem: While company benefits by polluting, society suffers Common resources are polluted. Human Nature = Selfishness, so common resources will invariably be exploited to ruin unless something reins it in. ....
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