This preview shows page 1. Sign up to view the full content.
Unformatted text preview: A project manager can influence customer expectations and perceptions by taking a proactive approach and shaping the proper expectations up front and throughout the life of the project. “Project managers need to direct their attention both to the customer’s base expectations, the standard by which perceived performance will be evaluated, and to the customer’s perceptions of actual performance” (p. 405). Ultimately, the project manager should work to educate clients so that they can make valid judgments about project performance....
View Full Document
This note was uploaded on 06/15/2011 for the course CIS 550 taught by Professor Teller during the Summer '11 term at CSU Dominguez Hills.
- Summer '11