ME12CASE13 - TABLE 13.5 Profit Margin and Market Structure...

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Store No. Profit-Margin Market Share Concentration Growth 1 15 25 75 10.0 10.0 7.5 0 2 10 20 60 7.5 10.0 2.5 1 3 15 40 70 7.5 10.0 5.0 0 4 15 30 75 15.0 12.5 5.0 0 5 15 50 75 10.0 12.5 0.0 0 6 20 50 70 10.0 12.5 7.5 1 7 15 50 70 7.5 10.0 0.0 1 8 25 40 60 12.5 15.0 5.0 0 9 20 10 40 10.0 12.5 5.0 0 10 10 30 60 10.0 12.5 0.0 0 11 15 20 60 12.5 12.5 7.5 1 12 10 30 75 12.5 10.0 2.5 0 13 15 50 75 7.5 10.0 5.0 0 14 10 20 75 7.5 12.5 2.5 0 15 10 10 50 7.5 10.0 2.5 0 16 20 30 60 15.0 12.5 2.5 0 17 15 30 50 7.5 12.5 5.0 1 18 20 40 70 7.5 12.5 5.0 0 19 10 10 60 12.5 10.0 2.5 0 20 15 20 70 5.0 12.5 7.5 0 21 20 20 40 7.5 10.0 7.5 0 22 15 10 50 15.0 10.0 5.0 1 23 15 40 40 7.5 12.5 5.0 1 24 10 30 50 5.0 7.5 0.0 0 25 20 40 70 15.0 12.5 5.0 0 26 15 40 70 12.5 10.0 5.0 1 27 10 20 75 7.5 10.5 2.5 0 28 15 10 60 12.5 12.5 5.0 0 29 10 30 75 5.0 7.5 2.5 0 30 10 20 75 12.5 12.5 0.0 0 Averages 14.7 28.8 63.5 9.8 11.3 3.9 0.3 Capital Intensity Advertising Intensity Superstore
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This note was uploaded on 06/17/2011 for the course ECON 6620 taught by Professor Any during the Spring '11 term at University of Colorado Denver.

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ME12CASE13 - TABLE 13.5 Profit Margin and Market Structure...

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