Organizational Culture and TUI University

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1 Running head: ORGANIZATIONAL CULTURE Organizational Culture and TUI University Trident University International (TUI) MGT501, Module 4, Case
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2 ORGANIZATIONAL CULTURE Organizational Culture and TUI University Organizational culture or corporate culture is a general term that outlines the collective attitudes, beliefs, common experiences, procedures, and values that are prevalent in an organization and others similar to it. According to the article by Tim Richman, the culture of any organization is a reflection of the deeply held values and behaviors of relatively few individuals. In the case of large companies or organizations, those values and behaviors of the CEO and maybe a handful of very senior executives, make up the organizational culture. In smaller companies culture may flow from the values held by the founder or CEO alone. Therefore, personal leadership is central to building a strong culture in a company (Richman, 1999). Organizational culture tends to be the larger shared goals and vision for a company, but that doesn't make it the end all, be all. Within the larger organizational culture will be many smaller sub- cultures that are still dedicated to the larger picture, but have their own system of operating and working to be more efficient in their task, and their part of the larger picture. A classic example of this would be computer tech people. Because of the extremely specialized nature of their expertise, computer technicians are likely to have their own odd behaviors, working conditions, and strategies to getting the job done. Computer language leads to a whole series of terminologies or technologies that many non computer people won't have a clue about. But their organizational sub culture affects the larger organizational culture as a whole, for the better or worse of the company. Organizational Culture Assessment Tools There are several tools available for business and organizational leaders and executives to utilize in an effort to assess organizational culture. One example is the McGinty and Moss survey which is a
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3 ORGANIZATIONAL CULTURE short corporate culture survey which is aimed at trying to identify characteristics of the workplace. The Denison Culture Model and the Deal and Kennedy Culture Model are other examples of organizational culture assessment tools. The Denison Culture Model Another example of an organizational culture survey is the Denison Culture Model. The Denison model measures four critical traits of culture and leadership including mission, adaptability, involvement, and consistency. Each of these traits is further broken down into three indices. According to Denison Consulting Inc (N.D.), organizations hold a system of norms and beliefs that support the organization's capacity to receive, interpret, and translate signals from its environment into internal behavioral changes that increase its chances for survival, growth and development. Three aspects of adaptability impact an organization's effectiveness. First is the ability to perceive and respond
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