BusinessModels.S2011.BB

BusinessModels.S2011.BB - Entrepreneurship &...

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Unformatted text preview: Entrepreneurship & Small Business Scott Turner MGMT 472 Spring 2011 Business Models Course Topics Entrepreneurship What is it? How should you think about it? Entrepreneurs Characteristics Opportunities Sources, Assessing, Recognizing Business Models Vehicles to Pursue Opportunities Resources Teams, Finances How should you think about Entrepreneurship? Characteristics of Entrepreneurs Industry and Competitive Environment Opportunities Sources and Assessment Creativity and Recognition Building Ventures Developing Business Models Assembling Needed Resources Plans for the Day Opening Concepts & Frameworks Business Models Case: Zipcar What are Business Models? ...the logic of how an organization creates, delivers, and captures value... Osterwalder, et al. 2010. Business Model Generation . What are the Key Elements of a Business Model? While there are many different views on this question, the following provides a good overview of the core elements of a business model: Customers Identifies who the core customers are...
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BusinessModels.S2011.BB - Entrepreneurship &...

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