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Unformatted text preview: Midterm Study Guide • Speaker- primary communicator • Consultant- individual/firm hired to assist in fashion/business decisions • Fashion Advisory Services- help predict upcoming trends o Fashion forecaster o Color forecaster Color Forecasters • CAUS (Color Ass. Of US) • Pantone • Color Marketing Group Fashion Forecasters • Doneger • Color Box • Trend Union • Promostyl 1. Cotton Inc.- trade association still selling affordable color/trend info 2. Tobe Ass.- oldest fashion advisory service in US • Similar to RBO • Tells what’s selling now (not predictions) Principles of Design 1. Proportion 2. Balance 3. Repetition 4. Emphasis 1. Proportion- relationship of garments parts to the whole garment (sleeve length…) 2. Balance- visual weight in design; how it hangs/fits (symmetrical vs. asymmetrical) 3. Repetition- movement in garment (pleats, tucks, stitching…) 4. Emphasis- center of interest (color blocking, buttons…) Casting Terminology • Modeling Agency- place to find models • Booker- person who represents models • Agency Book- all models currently represented by agency...
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- Spring '08
- Primary color, forecaster, Color Marketing Group, Fashion Advisory Services, fashion advisory service