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QUIZ 1 - 1 The focal point of all marketing activities are...

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1 2 / 2 points The  focal  point   of all marketing activities , are the organization's: Customers Question 2 2 / 2 points The  process  of creating, distributing, promoting, and pricing  goods, services, and ideas ; to facilitate  satisfying  exchange relationships  with  customers , in a  dynamic environoment  ... is the definition of: Marketing Question  3 2 / 2 points A specific  group  of   customers  on whom an organization focuses its marketing efforts (i.e., the  customers  the organization  would like to sell to ) ... is the marketing term known as: Target  Market Question 4 2 / 2 points The  four marketing activities  ...  product , distribution , promotion , and pricing  ... that a firm can  control to meet the needs of customers within its target market ... is known as the firm's: Marketing  Mix Question 5 2 / 2 points Which marketing term can be described as either a 
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