Strategic Management and Business Policy Chapter 06 Strategy Formulation Situation Analysis and Busi

Strategic Management and Business Policy Chapter 06 Strategy Formulation Situation Analysis and Busi

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Chapter 06 Strategy Formulation Situation Analysis and Business Strategy Question 1 _____ begins with situation analysis. Incorrect: Strategy development INCORRECT. Strategy formulation is concerned with developing a corporation's objectives, strategies, and policies. ------------------------------------------------------------------- Question 2 Which of the following statements are false on the criticisms of SWOT analysis? Correct: It generates short lists. CORRECT. -------------------------------------------------------------------
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Chapter 06 Strategy Formulation Situation Analysis and Business Strategy Question 3 A _____ is a unique market opportunity that is available only for a particular time. Incorrect: window of opportunity INCORRECT. The first firm through a strategic window can occupy a propitious niche and discourage competition. ------------------------------------------------------------------- Question 4 According to the TOWS Matrix, _____ are basically defensive and primarily act to minimize weaknesses and avoid threats. Correct: WT Strategies CORRECT.
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Chapter 06 Strategy Formulation Situation Analysis and Business Strategy ------------------------------------------------------------------- Question 5 _____ strategy is the ability to provide unique and superior value to the buyer in terms of product quality, special features, or after-sale service. Incorrect: Marketing INCORRECT. Differentiation is aimed at the broad mass market and involves the creation of a product or service that is perceived throughout its industry as unique. -------------------------------------------------------------------
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Strategic Management and Business Policy Chapter 06 Strategy Formulation Situation Analysis and Busi

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